Came across a really interesting article in the NY Times today.
http://www.nytimes.com/2008/02/21/fashion/21webgirls.html?_r=1&pagewanted=print
Basically it says that "the cyberpioneers of the moment are digitally effusive teenage girls." They are "the primary creators of Web content (blogs, graphics, photographs, Web sites.) "
I shan't go into all the details because you really need to read it all but I think that the explanations for why this is (they are storytellers, they crave connections etc) are very interesting and have real implications on the way we should think about communicating with this group.
What do you think?
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